Certification 3 of 7

Strategy

How a business problem becomes a creator idea.

Culture meets Ambition 5 modules  ·  In production

What this covers

The Influencer way with strategy

  • Turning a commercial objective into a cultural one.
  • Finding the tension worth making work about.
  • Choosing where to play, and where not to.
  • Writing a strategy a creator can read.
In production

This 101 is being built

The outline below is agreed. The modules and their notes follow the same shape as Creator Marketing 101, which you can read in full today.

Modules in production

The 5 modules

See the syllabus

One form shows you every module we are building, across all six, and puts you first in line when they land.

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Creative Production

How we direct creators without controlling them, and get the work made at pace.

Prove what you have learned

Reading is not a credential. Each certification ends with a scenario based assessment, taken online.

See how verification works